Update: Woodstock 50 deny that the festival has been outright canceled. "Woodstock 50 vehemently denies the festival's cancelation and legal remedy will (be) sought."

The Woodstock 50th anniversary festival has been canceled. The three day music event that was meant to honor the original Woodstock was set to take place the weekend of Aug. 16 in Watkins Glen, N.Y. Some of the rock artists set to perform were Robert Plant, Greta Van Fleet, The Killers and more.

Dentsu Aegis Network was funding the festival and released a statement earlier today (April 29).

“It’s a dream for agencies to work with iconic brands and to be associated with meaningful movements. We have a strong history of producing experiences that bring people together around common interests and causes which is why we chose to be a part of the Woodstock 50th Anniversary Festival.  But despite our tremendous investment of time, effort and commitment, we don’t believe the production of the festival can be executed as an event worthy of the Woodstock Brand name while also ensuring the health and safety of the artists, partners and attendees.

As a result and after careful consideration, Dentsu Aegis Network’s Amplifi Live, a partner of Woodstock 50, has decided to cancel the festival.  As difficult as it is, we believe this is the most prudent decision for all parties involved.”

Tickets for the festival were originally set to go on sale April 22, but news broke last week that the sale was being delayed. Now, we know why.

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